Are flushable wipes really flushable?

It is the question we hear most often — and for good reason. The wet wipes aisle has earned a bad reputation, and not all 'flushable' claims are equal. Here is how Flushé is different.

The plumbing problem with most wipes

Conventional wet wipes are built from polyester, polypropylene, or rayon fibers. These materials are strong by design — great for cleaning, terrible for plumbing. They hold together in water, snag on pipe joints, and bind with grease to form the now-infamous fatbergs that clog city sewers.

How Flushé fibers behave

Flushé wipes are built from short, plant-based fibers that hold together when wet but begin to disperse the moment they are agitated in moving water. We test every batch against INDA/EDANA flushability guidelines — including slosh box, settling, and pump compatibility tests.

Three rules for safe flushing

• One wipe at a time. Even our wipes are not designed to be flushed in handfuls.
• Toilet paper goes first. If your plumbing is older or already prone to clogs, treat wipes as a complement to TP, not a replacement.
• Never flush other items. Cotton balls, paper towels, and 'flushable' competitor wipes are still the leading cause of home backups.

Used as directed, Flushé wipes break down in the same systems that handle toilet paper — no fatbergs, no surprises.